Enterprise sales is no easy feat. The sales process often involves numerous stakeholders, lengthy decision-making, and complex requirements. For small and mid-sized businesses (SMBs) aiming to scale or enterprises dissatisfied with their current tools, sales software can streamline operations and drive meaningful outcomes.
Why Enterprise Sales Software Matters
Enterprise sales software simplifies critical processes like lead management, pipeline tracking, and communication. By automating routine tasks, providing actionable insights, and facilitating collaboration, these tools empower sales teams to close deals faster and more effectively.
Statistics show that 88% of high-performing sales teams use at least one sales enablement tool, while businesses that invest in sales technology see a 28% increase in revenue on average (source: Salesforce State of Sales Report, 6th Edition). Whether you’re upgrading or investing for the first time, the right software can transform your sales strategy.
Types of Enterprise Sales Software
Before diving into specific solutions, let’s look at the main categories of sales tools available:
- Customer Relationship Management (CRM): Centralizes customer data and provides insights to enhance relationships.
- Sales Enablement: Equips teams with content, training, and tools to sell effectively.
- Lead Generation and Prospecting: Identifies potential customers and initiates engagement.
- Pipeline Management: Tracks deal progress and ensures no opportunity falls through the cracks.
- Analytics and Reporting: Offers data-driven insights to optimize performance.
- Communication Tools: Facilitates seamless communication with clients and team members.
Many tools combine multiple categories to offer a comprehensive solution. With this in mind, let’s explore the top enterprise sales software solutions for 2025, each excelling in one or more of these areas.
10 Best Enterprise Sales Software Solutions for 2025
Here are our picks for the 10 best enterprise sales software solutions to help your team succeed.
1. SPOTIO
Best For: Enterprise field sales teams
G2 Rating: 4.5 stars / 358 reviews
Enterprise Clients: Pepsi Bottling Ventures
SPOTIO is an industry-leading field sales engagement platform. Its user-friendly interface and expansive feature set make it easy for outside sales teams to connect with quality leads, close deals at a consistent clip, report on current progress, and predict future success.
Key Features
- Territory Management: Cut, assign, and optimize territories for each of your sales reps. That way all areas are properly served and rep workloads are evenly distributed.
- Lead Generation and Prospecting: Produce high-quality leads, thanks to an integration with Google Places and filters based on 200+ data attributes like business type and revenue.
- Route Planning: Find the best sales routes quickly—no matter how many stops your reps need to make. Then automatically track mileage while your reps are in the field.
- Automated Communication Tools: Send emails and text messages to potential customers on autopilot. Then automatically log calls, emails, and visits, and transfer data to a CRM.
- Field Sales Tracking: Gain real-time visibility into team activities, from location tracking to meeting updates. This makes sure reps stay on task and are held accountable.
- Analytics and Reporting: Easily monitor the key metrics you care about with robust reporting tools. Then display the results in public leaderboards to spark better team performance.
- Basic CRM: For teams that do not have a standalone CRM, SPOTIO provides many of the capabilities needed to manage customer data.
- Integrations: Connect to the other sales tools you use every day, from CRMs like Salesforce and HubSpot to calendar apps like Google Calendar.
- Single Sign-On: Enhance security and streamline IT management with support for SAML applications including Okta, MS Entra, OneLogin, and Google SSO
Pricing: Contact SPOTIO custom pricing options
Top Testimonial: “Forget clunky sales tools, SPOTIO’s my secret weapon! It keeps me organized, tracks leads like a pro (even offline!), and helps me personalize each interaction with customer data in one click. But the real magic happens for managers. They get real-time insights into my activity, optimized territories for maximum efficiency, and automated reports that fuel data-driven decisions.” – Zane S., Sales Development Representative
2. Salesforce Sales Cloud
Best For: Robust CRM features
G2 Rating: 4.4 stars / 23,114 reviews
Enterprise Clients: IBM, Grubhub, Spotify
When it comes to enterprise sales software, Salesforce is a household name. Its Sales Cloud product is a comprehensive CRM designed to improve efficiency and boost productivity for teams of any size. (Though it’s usually recommended for large teams with complex needs.)
Key Features
- Contact Management: Centralize prospect and customer data. That way, reps can easily manage relationships and monitor their pipelines from a single location.
- Sales Automation: Eliminate repetitive tasks like data entry and email follow-ups. Doing so will free up your reps to focus on building relationships with prospects.
- AI-Powered Insights: Use AI to analyze data and receive smart recommendations, like the best time to reach out to a lead. This helps teams make data-backed decisions.
- Customizable Reports: Use drag-and-drop tools to create detailed, visual reports that highlight the specific metrics you need to improve performance and drive revenue.
- Integrations: Peruse the Salesforce AppExchange for thousands of integrations, from email tools to accounting software. Then tailor the platform to fit your requirements.
Pricing: $165 – $500 a month, per user
Top Testimonial: “One of its best features is its ability to adapt to a wide range of business needs, offering tools to customize workflows, manage leads, track opportunities, and streamline the sales process.” – Sarah H., Enterprise Company Employee
3. Cognism
Best For: Finding prospect contact details
G2 Rating: 4.6 stars / 767 reviews
Enterprise Clients: Drift and Aircall
Cognism helps enterprise sales teams find accurate contact information, so they can enrich their lead profiles and supercharge their outbound sales efforts. It’s ideal for B2B brands that want to improve prospecting efficiency—especially if they sell in European countries.
Key Features
- Lead Enrichment: Automatically update contact details with verified, accurate information. That way your sales team always has relevant prospecting data.
- Global Data Coverage: Access B2B contact data for international brands to simplify expansion into new markets. This feature is particularly valuable for global sales teams.
- Compliance Tools: Enjoy built-in GDPR and CCPA compliance tools to make sure your outreach efforts are 100% legal, which will reduce unnecessary risks.
Pricing: Contact the Cognism team for a custom pricing package
Top Testimonial: “The platform provides highly accurate contact information, which is crucial for effective prospecting and lead generation. Additionally, Cognism integrates seamlessly with our CRM, simplifying the process of exporting data and managing customer interactions.” – James E., Business Development Representative
4. Anaplan
Best For: Developing sales strategies
G2 Rating: 4.6 stars / 378 reviews
Enterprise Clients: Adobe, LinkedIn, and L’Oreal
Anaplan is known for its advanced sales performance management features. It helps enterprises optimize quotas, forecast revenue, and align resources effectively.
Key Features
- Quota and Territory Planning: Anaplan uses data-driven insights to optimize sales territories and assign realistic quotas. The result? A balanced and motivated sales force.
- Predictive Analytics: Leverage AI to forecast sales outcomes based on historical data. Doing so will give you a highly accurate picture of future revenue potential.
- Collaboration Tools: Foster collaboration between sales, marketing, and finance teams via shared dashboards and data. This will improve your decision-making and alignment.
- Integrations: Create seamless workflows by syncing Anaplan with your tech stack, including your CRM, ERP, data collection, and document management software.
Pricing: Contact the Anaplan team for pricing information
Top Testimonial: “Time to value, can translate very complex business requirements into a flexible and scalable model. Customer support is great.” – Verified G2 User
5. Seismic
Best For: Sales enablement tasks
G2 Rating: 4.7 stars / 1,574 reviews
Enterprise Clients: HubSpot, Oracle, Shopify
Seismic is a leading sales enablement platform that equips teams with the right content and skills to close deals. It’s best for enterprises that want to empower their sales reps and engage buyers on a deeper level, leading to more revenue, more success, and a better reputation.
Key Features
- Content Automation: Automatically generate and personalize sales collateral, so reps always share relevant materials with leads. This saves time and boosts engagement.
- Sales Training and Onboarding: Create sales training courses to help new reps get up to speed quickly. Then provide ongoing lessons to ensure consistent performance.
- Analytics and Insights: Easily track content performance and understand which materials resonate with prospects. Doing so will help your team optimize its messaging.
- Integrations: Connect the Seismic platform to other enterprise sales software, including Gmail, Microsoft Outlook, Slack, Salesforce, HubSpot, and Zoom.
Pricing: Contact the Seismic team for detailed pricing breakdowns
Top Testimonial: “Seismic makes it super easy for your Sales team to find and share content and to see how it’s resonating… They are very customer centric and have a robust customer advocacy program to share best practices and provide direct input.” – Verified G2 Users
6. Pipedrive
Best For: Aspiring enterprises
G2 Rating: 4.3 stars / 2,145 reviews
Enterprise Clients: Belkins
Pipedrive is an intuitive CRM solution for smaller businesses that want to eventually become enterprise-level organizations. It’s best known for its visual pipelines, but also offers intuitive lead management, automation, and email marketing features—most of which are backed by AI.
Key Features
- Visual Pipelines: View your pipeline in an easy-to-understand interface. Then use drag-and-drop controls to move deals through each stage of your sales process.
- Sales Automation: Allow Pipedrive to handle time-consuming tasks related to data entry, scheduling sales calls, and sending outreach and follow-up emails.
- Invoices and Billing: Create and send invoices to your bookkeeping app of choice—all from directly inside Pipedrive. This sales app connects to Quickbooks, Xeros, and more.
- Integrations: Beyond just bookkeeping tools, you can also sync Pipedrive with popular solutions like Gmail, Slack, Asana, HubSpot, Intercom, Zoom, and Zapier.
Pricing: $14 – $129 a month, per user
Top Testimonial: “The user interface is simple, clean, and easy to use. Compared to other CRMs out there, Pipedrive is really effective “out of the box” without [requiring] laborious hours of integration. Once it was implemented, we were able to start managing our sales funnels the same day.” – Austin R., Sales Director
7. Impartner
Best For: Managing partner relationships
G2 Rating: 4.5 stars / 499 reviews
Enterprise Clients: Samsung, ADT, Visa
Impartner specializes in partner relationship management (PRM). If you’re not familiar with this kind of technology, it enables enterprises to build better relationships with their distributors, resellers, and other partners—all in an attempt to grow channel sales. Impartner is a strong contender in the PRM software technology thanks to its ease-of-use and feature set.
Key Features
- Onboard Partners: Streamline the onboarding process with automated workflows and training resources. That way new partners can be up and running in less time.
- Manage Pipeline: Allow partners to register their own deals. Then allow the data to sync in real time with your CRM of choice and avoid dreaded channel conflict.
- Incentive Management: Create and manage partner incentives to boost engagement and results. This will keep your distributors, resellers, etc. motivated to perform.
- Performance Dashboards: Track partner performance across territories to identify top performers. Impartner allows users to build custom reports to streamline workflows.
Pricing: Contact Impartner for personalized pricing plans
Top Testimonial: “The platform provides comprehensive visibility into partner activities, automates key tasks like deal registration, and improves communication through a unified portal.” – Verified G2 User
8. Gong
Best For: Improving sales conversations
G2 Rating: 4.8 stars / 5,975 reviews
Enterprise Clients: Zillow, Indeed, Upwork
Gong is a conversation intelligence platform that analyzes sales calls, emails, and meetings to uncover insights and drive better outcomes. It’s like having a coach for every sales interaction.
Key Features
- Call Recording and Analysis: Automatically record and analyze sales calls to identify patterns and winning tactics. Doing so will improve your reps’ close rates.
- Personalized Content: Use Gong’s AI tech to create account briefs, follow-up emails, internal updates, and other pieces of content in a matter of seconds.
- Forecast Deals: Take advantage of 300+ signals inside the Gong platform to make highly-accurate sales predictions and ensure you reach your revenue goals.
- Coaching Insights: Help reps improve their sales skills with data-driven feedback on their communication style and approach. That way they can close more deals.
- Integrations: Connect Gong to all of your favorite enterprise sales software, from CRMs like Salesforce and HubSpot to business staples like Slack, Zoom, and Zapier.
Pricing: Contact Gong for a customized proposal
Top Testimonial: “Gong is one of my favorite tools. Initially, it helped me ramp up quickly in a new role by letting me listen to top reps’ calls to learn how they effectively positioned our product. Now, I use it regularly for my own sales calls to track key points and follow-up items.” – Brook I., Enterprise Account Manager
9. Clari
Best For: Predicting future revenue
G2 Rating: 4.6 stars / 5,369 reviews
Enterprise Clients: Qualtrics, Zoom, Cisco
Clari is a popular tool that helps users grow revenue and forecast future sales. How so? By giving them the tools they need to capture data, analyze pipeline, predict results, and more. Plus, Clari is equipped with powerful AI, which improves workflows and insights.
Key Features
- Data Capture: Automatically log sales activity details, then sync them with your CRM. That way your reps always have accurate information and can make better decisions.
- Real-Time Insights: Leverage AI to auto-generate sales materials like battlecards and call summaries, as well as receive instant feedback on all sales interactions.
- Forecast Sales: Achieve 98% forecast accuracy after just two weeks of using Clari. Even better, use this enterprise sales software to predict revenue from any sales model.
- Integrations: Connect Clari to many tools above, like Salesforce, Gong, and Pipedrive.
Pricing: Contact the Clari team for a personalized quote
Top Testimonial: “Clari makes pipeline updates and progress tracking incredibly efficient and seamless. The intuitive interface allows for real-time updates, making it easy to monitor deal status and forecast changes. I particularly appreciate how everything is centralized—allowing for quick updates without switching between multiple platforms.” – Timothy M., Senior Account Executive
10. Storylane
Best For: Killer product demos
G2 Rating: 4.8 stars / 516 reviews
Enterprise Clients: Microsoft and Freshworks
Storylane is an interactive demo platform that helps enterprise teams showcase their product’s value through engaging, personalized experiences. It’s perfect for companies that want to elevate their go-to-market strategy and really hook potential customers from the get-go.
Key Features:
- Product Demos: Build awe-inspiring product demos that allow prospects to tailor their experience to their needs. The tool also includes lead generation features, an AI assistant that can be used to create videos and voiceovers, and other perks.
- Detailed Analytics: Record and watch entire demos. Then analyze the data so you can improve your results. Finally, push your findings to your favorite CRM with a click.
- Integrations: Connect Storylane to other top tools in your tech stack, such as Salesforce, HubSpot, Slack, Google Analytics, Gmail, Marketo, and Zapier.
- Free Accounts: Enjoy free access to the Storylane product. You won’t be able to do a ton with a free account. But the fact that you get anything for $0 a month is cool.
Pricing: $0 – $1,500 a month, depending on features needed
Top Testimonial: “Analytics within the platform help us understand the engagement level with the audience and understand what videos are resonating and driving engagement and the ones that are not.” – Aasis Y., Senior Manager Presales
How to Choose the Right Enterprise Sales Software
The right enterprise sales software will improve your sales department. The question is, which software is right for your team? This four-step process will help you make the right choice.
1. Define Your Use Case
How do you plan to use the enterprise sales software?
You’ll want to choose different tools depending on the sales model you use—inside sales, outside sales, or both—because each comes with unique challenges that software can address:
- Inside Sales Teams: These teams work out of company headquarters or a home office. As such, they rely on CRM software, as well as strong automation and communication tools. If this describes your team, prioritize apps that streamline digital workflows.
- Outside Sales Teams: Field sales teams spend a lot of time away from traditional office setups. Because of this, they need location tracking and territory management features, plus a mobile-friendly interface. Look for tools with GPS capabilities and offline usability.
- Hybrid Teams: If your team combines both sales models, you’ll need flexible software that allows inside and outside sales teams to thrive—no matter where they are.
Beyond use cases, consider your goals. Are you looking to shorten sales cycles, improve pipeline visibility, or enhance collaboration? Pinpointing your challenges, like inefficient lead management or poor reporting, will help you zero in on the right features.
2. Assess User Experience
Enterprise sales software will only benefit your company if you and your team use it. And you’ll only use it if it offers a stellar user experience. So, prioritize an intuitive interface.
Put yourself in your reps’ shoes. They don’t have time to wrestle with complicated apps that require a degree in rocket science to operate. They need tools with clean dashboards and straightforward workflows. This will keep them focused on selling, not troubleshooting.
Now think about yourself. You’ll also benefit from easy-to-use tools. Once you get your hands on software with reporting, data visualization, and sales coaching features, you’ll be more effective.
Look for tools with short learning curves and comprehensive onboarding resources. A smooth user experience will make sure your team actually adopts the software.
3. Read Customer Reviews
Set aside time to read customer reviews before you commit to a specific platform.
Reviews offer insight into the way software performs. When reading, look for patterns in feedback. Do users praise its reliability? Are there multiple complaints about usability?
For example, SPOTIO has consistently high ratings on platforms like G2. Customers often highlight its intuitive design, robust territory management features, and excellent customer support.
Reviews like these will help you choose the right enterprise sales software.
4. Evaluate Features
Finally, determine must-have features. Then choose an enterprise sales software that has all of them. That way you get a tool that will actually help you accomplish your goals.
If you manage a field sales team, for example, you’ll want a platform that has lead generation, territory management, route planning, multi-channel communication, automation, and reporting features. Without these things, the software won’t help you achieve more success.
Also worth mentioning, the app you invest in should integrate with the rest of your tech stack. It should also be customizable to your team’s unique workflows. Skimp on these two capabilities and the sales software will never live up to your expectations—guaranteed.
Choose SPOTIO for an Enterprise-Ready Field Sales Solution
Choosing the right enterprise sales software is a step toward achieving your team’s goals and enhancing productivity. By identifying tools that align with your specific needs, you can build a sales process that’s efficient, effective, and scalable.
Remember, the ultimate goal isn’t just about implementing software—it’s about empowering your team to create better customer experiences and drive revenue growth. If you’re ready to take the next step, explore these tools in detail and decide which one fits your business best.
For enterprise field sales teams, SPOTIO stands out as a top choice. Designed to streamline field sales operations, SPOTIO offers tools for route optimization, activity tracking, and seamless integration with existing CRMs. By equipping your team with SPOTIO, you can ensure maximum productivity and visibility in the field, helping your sales efforts achieve new heights. Request a demo of SPOTIO today to learn more.
With the right foundation in place, you’ll be well-positioned for long-term success.
