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SMARTER ROUTES, MORE SALES

Sales Route Optimization: Turn Drive Time into Revenue

SPOTIO builds multi-stop routes that can cut travel time, boost daily meetings by up to 20%, and help your field team crush their quota.

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Plan Routes that Optimize Your Best Opportunities

MAXIMIZE TEAM PRODUCTIVITY

Fit 20% More Customer Visits Into Your Day

Transform your team’s field efficiency with optimized multi-stop routes that slash planning time from hours to seconds. More strategic territory coverage means more face-to-face selling opportunities and accelerated quota achievement across your entire team.

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GAIN COMPLETE VISIBILITY

Coach with Precision Using Location-Verified Activity Data

See exactly where your team invests their time with location-verified visits that provide perfect accountability without micromanagement. Use real route data to coach on strategy and territory coverage, not assumptions or guesswork.

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REDUCE OPERATIONAL COSTS

Save Fuel and Mileage Expenses with Optimized Routes

Eliminate inefficient routes and constant backtracking that burn cash and waste time. SPOTIO route optimization creates the most efficient paths, reducing fuel consumption and vehicle wear for immediate impact on profitability.

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ENABLE STRATEGIC SELLING

Transform Territory Coverage into Revenue Strategy

Turn every route into a strategic sales tool with our color-coding engine that prioritizes prospects by deal stage, last contact result, or custom criteria. Focus your team on high-value opportunities to maximize conversions.

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Trusted by Top-Performing Field Sales Teams

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Plan, Adapt, and Execute Perfect Sales Routes

Our route optimization software is more than a map; it’s a complete route management toolkit. Empower your team with strategic route planning on the web and flexible execution on mobile.

Lasso Tool for Efficient Territory Building

Use our exclusive Lasso tool to select multiple prospects at once for territory assignment during your planning phase. This bulk selection capability streamlines territory creation by allowing you to draw coverage areas and assign prospects to territories before route optimization begins.

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The Difference Between a Route and a Revenue Strategy

SPOTIO is designed exclusively for the challenges of field sales. Our routing tools are designed to not only get you from point A to B but to help you strategically work your territory and win more deals.

Our platform bridges the gap between planning and execution. Build your strategic multi-stop routes on our desktop app, then seamlessly access and modify them on the go with our mobile-first interface, re-optimizing instantly when plans change.

A sales day is never static. Our exclusive Lasso tool lets reps instantly select and route groups of leads, while the drag-and-drop interface makes it easy to reorder stops as priorities shift, ensuring maximum efficiency all day long.

Every map pin connects to CRM data with a color-coding engine that prioritizes prospects by deal stage, last contact result, or custom criteria. This turns your routes into strategic sales tools, ensuring your highest-value meetings happen first.

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Unify Your Tools for Efficient Route Planning

Sync data across your entire sales tech stack. SPOTIO eliminates manual work and ensures every route includes complete, current information from all your tools.

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Connect Your Routes to Your
Complete Sales Strategy

Route optimization works best as part of your complete field sales system. When you connect routing with territory design, activity tracking, and performance data, you gain total control over field execution.

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Mobile App

Boost sales productivity in the field

Use a central hub for leads, routes, and activity capture – built for field reps.

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Activity Tracking

Capture sales interactions in real-time

Complete field activity capture with location verification and one-tap logging.

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HighValue Prospects
Lead Management

Identify and convert high-value prospects

Qualify, prioritize, and track leads throughout your sales process.

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Territory Management

Allocate coverage for maximum revenue

Create boundaries, assign reps, and control lead access by territory.

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Sales Prospecting

Find & prioritize prospects by sales territory

Location-based prospecting with qualification data to build pipeline.

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Pipeline Management

Track deal progression through close

Visualize opportunities from first contact through final sale.

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Task Automation

Streamline repetitive admin work

Complete data entry, follow-ups, and updates from the field.

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SPOTIO AI

Guidance from your field sales co-pilot

Access intelligent guidance for how-to questions and your sales process.

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Sales Intelligence

Transform data into revenue insights

Analyze performance patterns and identify growth opportunities.

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Data-driven Insights

Track the KPIs that drive revenue growth

Connect daily activities to sales outcomes using the metrics that matter most to you.

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Sales Coaching

Empower every rep to be a top performer

Use performance data to guide training and skill development.

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Sales Leaderboards

Foster success with healthy competition

Motivate reps with real-time performance rankings and visible goals.

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Integrations

Connect with your existing tech stack

Sync seamlessly with CRMs, calendars, and other sales tools.

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Start Building More Efficient Routes Today

Join thousands of field sales teams using SPOTIO to optimize territories, track performance, and turn strategic planning into measurable results. Experience the complete field sales platform built for success.

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Customer Success Stories

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If you want to know how your salespeople are doing, there’s not a better tool on the market. I truly believe that.

Read Full Testimonial
Mike Shirley
Chief Sales Officer @ HomePro

HomePro is a premier provider of home technology that partners with residential builders to create custom solutions for home buyers during the sales process. HomePro has been very successful with steady year-over-year growth. On average, the company installs top-of-the-line smart home technology and security systems in over 30,000 homes per year.

The Problem:

Due to increased partner and consumer demand, HomePro was growing rapidly. This growth was good for revenue, but made it difficult for the sales team to keep up with the huge influx of demand using their existing process and CRM. This situation led to a variety of challenges that needed to be solved:

  • Lack of visibility for leadership to see field activity
  • Upset customers from missed appointments or follow-ups
  • Difficult to keep reps accountable for assigned leads
  • CRM data became inaccurate because of a lack of timely updates
  • Existing process was manual, time consuming, and created confusion for sales
  • Difficult to identify issues and opportunities in the process or team members

The Solution:

ACTIVITY TRACKING & AUTOMATION

The SPOTIO mobile app made it easy and fast for reps to organize their appointments, provide status updates and meeting notes, and automate tasks and communications to their prospective customers.

MULTI-CHANNEL COMMUNICATIONS

By adopting SPOTIO’s multi-channel communications (MCC), HomePro reps could call, email, and even text directly from the app, while providing a detailed conversation history on every lead for future review.

DIRECT CRM INTEGRATION

Connecting SPOTIO directly with their existing CRM made it drastically easier and faster to update records for reps, which ensured system data was entered more timely and accurately than ever before.

PIPELINE VISIBILITY

More accurate and timely reporting meant that sales leaders could finally see how the process and team members were performing, easily identify issues or opportunities for improvement, and provide better individual coaching.

Mike Shirley
Chief Sales Officer @ HomePro

“If you want to know how your salespeople are doing.

Read Full Testimonial
Jennie Nichols
Chief Sales Officer

If you want to know how your salespeople are doing, there’s not a better tool on the market. I truly believe that.

Jennie Nichols
Chief Sales Officer

“If you want to know how your salespeople are doing, there’s not a better tool on the market. I truly believe that.”

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Shirley Mike
Chief Sales Officer
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Field Sales Intelligence Hub

Explore these resources to learn more about building a data-driven, high-performing outside sales team.

FAQs

Find answers to common questions about SPOTIO sales route optimization and how it can benefit your team.

SPOTIO handles high-volume routing with up to 150 stops per route, built for the complex territory coverage that field teams require.

Absolutely. You can add or remove stops using our Lasso tool or search function and re-optimize your route at any time from your mobile device to adapt to changing schedules.

SPOTIO seamlessly integrates with your preferred GPS app (Google Maps, Apple Maps, Waze), allowing you to leverage their real-time traffic data for the most accurate travel times.

Yes, sales leaders can use SPOTIO’s web app for centralized route planning and can assign or dispatch routes to their reps, ensuring team-wide efficiency and alignment.

Yes, SPOTIO integrates with Google Calendar and Microsoft Outlook. Scheduled appointments can be automatically synced and factored into your route plan as fixed stops.

Definitely. Using our color-coding intelligence, you can filter your map to show only high-priority prospects (e.g., ‘Hot Leads’) and then build an optimized route to visit them, ensuring your reps focus on the best opportunities.

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